Burt M. Polson, Broker
“I take a different approach to each opportunity (what you may call a listing) because no two clients or properties I engage with are alike. It is my focus when representing you to keep your interests and goals my motivation...period.”
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Endorsements
“…Burt is a consummate professional who is extremely knowledgeable and in touch with the market and his client’s needs. He is eager to find solutions to challenges and put together options that fit both parties. Our process with Burt was smooth and we felt like he always had both parties’ best interests in mind. He worked hard to negotiate obstacles and communicate timely resolutions…”
—Daniel Benton, BFW Enterprises
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Strategy
The Fundamentals
Your current position and desired outcome
Comprehensive analysis and review of all aspects of the opportunity
Strategic positioning in the marketplace
Private, confidential and discreet practices for high-profile clientele
The Social
Communication with private database of potential buyers
Collaboration with trusted consultants
Strategic marketing email to buyers, brokers and professionals
Social media marketing
Property tours and hosted events
Promotion and feedback in the broker community
The Execution
Real-time communication through client online portal
Tactical negotiation options
Orchestrating transaction process with white-glove professionalism
Secure and encrypted communications for high-profile clientele
Professional concierge service available
The Visuals
Property added-value review
Unique opportunity identity
Property presentation and staging aspects
Photography and video utilization
Distinctive property signage
Physical brochure, flyer and postcard
Industry and asset-specific advertising
The Digital
Multiple-listing service with listing syndication
Asset-class focused syndication and industry-focused syndication
Customized website with identifiable address
Listing on well-visited website and acresinfo.com